Best AI Tools for Hospitality

BrightLocal

SEO

Local SEO tools for small businesses

BrightLocal provides local citation building, rank tracking, review management, and Google Business Profile optimisation. It's the leading tool specifically for local businesses wanting to rank in Google Maps and local search.

• Local rank tracking
• Citation building
• Review management

Acuity Scheduling

Scheduling & Admin

Online appointment scheduling for service businesses

Acuity Scheduling is designed for service businesses that take client bookings, offering intake forms, payment collection, and package management. Built by Squarespace, it integrates seamlessly with Squarespace websites.

• Online booking
• Intake forms
• Payment collection

Cal.com

Scheduling & Admin

Open-source Calendly alternative

Cal.com is an open-source scheduling platform with a generous free hosted plan and self-hosting option for privacy-first businesses. It supports all major calendar integrations and video conferencing tools.

• Open-source & self-hostable
• Calendar sync
• Round-robin & collective bookings

Vista Social

Social Media

Modern social media tool with review management

Vista Social is a newer social media platform that includes review management (Google, Yelp, TripAdvisor), making it unique for local businesses. AI writing tools and affordable pricing make it a strong Buffer alternative.

• Social scheduling
• Review management
• AI content writer

Moz Pro

SEO

SEO software and tools trusted since 2004

Moz Pro offers keyword research, link building, site audits, and rank tracking with a strong educational community. Its MozBar browser extension is widely used. MozLocal is a popular local SEO tool for brick-and-mortar businesses.

• Keyword research
• Rank tracking
• Site audit

SimplyBook.me

Scheduling & Admin

Booking system for service businesses

SimplyBook.me is a feature-rich booking platform for salons, spas, clinics, and fitness studios. It includes class bookings, membership management, and a client app. The free plan supports 50 bookings/month.

• Service & class bookings
• Membership management
• Client app

Bardeen

Workflow Automation

AI automation agent for browser tasks

Bardeen automates repetitive browser tasks like scraping data, filling forms, and syncing information between web apps using a Chrome extension. Its AI recommends and builds automations. No-code required.

• Browser automation
• AI automation suggestions
• Scraper

Iconosquare

Social Media

Advanced analytics for Instagram and Facebook

Iconosquare specialises in deep Instagram and Facebook analytics with competitor benchmarking, content scheduling, and comment management. Popular with brands where visual social performance matters most.

• Instagram & Facebook analytics
• Competitor benchmarking
• Scheduling

Calendly

Scheduling & Admin

Easy scheduling automation for busy people

Calendly eliminates the back-and-forth of scheduling by letting people book time based on your live availability. It integrates with Google Calendar, Outlook, Zoom, and 700+ apps. Free plan supports one event type.

• One-click booking
• Calendar sync
• Automated reminders

Keap

Sales & CRM

CRM + automation for service businesses

Keap (formerly Infusionsoft) combines CRM, email marketing, and sales automation for service-based businesses. It includes appointment booking, invoicing, and follow-up automation. Higher price point but strong feature depth for solo operators and small service firms.

• CRM + email marketing
• Automation builder
• Invoicing & payments

Homebase

HR & Hiring

Scheduling, time tracking, and HR for hourly teams

Homebase is built for businesses with hourly workers, offering free scheduling, time tracking, hiring, and team messaging. Very popular with restaurants, retail, and service businesses with shift workers. Free plan supports one location.

• Free scheduling
• Time tracking
• Hiring & onboarding