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Best AI Writing & Content Tools

AI writing assistants, content generators, and copywriting tools.

10 tools reviewed

All Freemium Paid

GrammarlyGO

AI writing assistant with grammar polish

GrammarlyGO combines Grammarly's industry-leading grammar correction with generative AI, letting users draft, rewrite, and improve emails and documents in one click. It works across browsers, Google Docs, and Microsoft Office. Widely trusted by SMB teams.

Generative AI drafting
Grammar and tone correction
Browser extension

Office ManagersSales TeamsHR Teams

From $12/mo

Jasper AI

AI writing assistant for marketing teams

Jasper uses AI to help small businesses write blog posts, ads, emails, and social copy faster. It offers 50+ templates and a brand voice feature to keep content consistent. Ideal for marketing teams that need high-volume content without a full writing staff.

50+ content templates
Brand voice training
SEO mode with Surfer integration

Marketing AgenciesE-commerce BrandsContent Creators

From $39/mo

Writesonic

AI writing platform with a powerful free plan and SEO tools built in

Blog writing
SEO optimizer
AI chatbot builder

BloggersSEO teamsSmall marketing teams

From $16/mo

Quillbot

Paraphrase, summarise, and polish writing

QuillBot offers AI-powered paraphrasing, summarisation, grammar checking, and citation generation in one free tool. It's extremely popular with SMBs that need to repurpose content quickly. The Chrome extension works inside Gmail, Google Docs, and more.

Paraphrase modes
AI summariser
Grammar checker

FreelancersConsultantsE-learning Businesses

Freemium

Copy.ai

AI copywriting workflows for sales teams and growth marketers

Sales copy
Email sequences
Ad copy

Sales teamsGrowth marketersSolopreneurs

From $36/mo

Wordtune

Rewrite any sentence instantly

Wordtune rewrites and rephrases text in real time, helping users improve clarity, tone, and style. It integrates with Google Docs, Gmail, and Twitter. The free plan allows 10 rewrites per day, making it accessible for occasional users.

Real-time rewrite suggestions
Expand/shorten text
Tone adjustment

Office WorkersMarketersCustomer Support Teams

Freemium

Hemingway Editor

Make your writing bold and clear

Hemingway Editor highlights complex sentences, passive voice, and hard-to-read passages, helping anyone write cleaner content. The free web version is widely used; the desktop app is a one-time purchase. Particularly useful for non-native English writers.

Readability grade scoring
Passive voice highlighting
Adverb flagging

BloggersSolopreneursNon-native English Writers

Freemium

Rytr

The most affordable AI writing assistant — great for solopreneurs

40+ use cases
30+ languages
Tone of voice

SolopreneursFreelancersBudget-conscious small businesses

From $9/mo

Peppertype.ai

Generate quality content at scale

Peppertype.ai offers AI-powered content generation focused on marketing copy and long-form articles. It supports team workflows and includes quality-scoring to help teams refine outputs. Good for agencies managing multiple client content needs.

Marketing copy generator
Long-form article writer
Content quality score

Marketing AgenciesContent StudiosStartups

From $35/mo

Anyword

AI copywriting that predicts how well your text will actually perform

Performance prediction score
Ad copy
Landing pages

Performance marketersE-commerce teamsGrowth teams

From $39/mo